The ‘baby one more time’ star has signed a new deal to create her own mobile gaming app to rival the likes of Kim Kardashian
Glu Mobile’s CEO, Niccolo De Masi, has said of his latest famous signing:
“I am thrilled to add Grammy Award-winning legend Britney Spears to Glu’s growing list of partners as we continue to expand our celebrity gaming platform.”
“We anticipate the title resonating tremendously with Ms. Spears’ nearly 90 million multi-generational social followers around the world.”
Spears has signed a five year contract with Glu Mobile with the launch expected in 2016.